BUILDING CULTURE ARCHITECTURE AND DESIGN

Building an architectural firm is no small feat, but Joseph's story is a beacon of inspiration. It's a narrative of embracing culture, fostering collaboration, and relentlessly pursuing one's vision. In this episode, Joseph M Cole, MBA, NOMA, LEED AP, CEO and founding Principal of Culture Architecture and Design, PLLC, discusses the importance of demystifying the design process for clients as well as issues faced by black-owned firms. Joseph also talks about his firm's projects, including work on the Tennessee Titans football stadium, and the value of partnerships and mentorship.

The intersection of community advocacy, sustainability, economic development, and thoughtful design is a true passion for Joseph Cole. After graduating from the University of Tennessee, Knoxville College of Architecture and Design, Joseph went on to work as a licensed Architect at TMPartners in the healthcare, government, and higher education studios. Joseph’s expertise in his career and engagement in the Nashville community led to his national recognition as an Allstate Giveback Day Hero. This national award is given to four professionals who demonstrate outstanding commitment to volunteering in their community and continuing Dr. Martin Luther King Jr’s legacy of service.

To propel Joseph’s aspiration of starting his own industry-leading design firm, in 2015, he set out to pursue a Master of Business Administration at Emory University Goizueta Business School. After completing his MBA, Joseph and his wife relocated to New York City, where he worked at Gensler’s New York office in the Technology, Media, and Start-Up Workplace studio as a licensed Project Architect. During his time at Gensler, he designed projects for many of the world’s premier global tech and start-up companies. In addition to this experience as a New York architect, in 2018, Joseph completed the Project REAP New York City Real Estate Associate Program to further his understanding and exposure to the business of architecture, real estate, and design.

In 2018, Joseph and his wife relocated back to Nashville to be closer to family. Joseph founded his own firm, Culture Architecture and Design, PLLC, in 2019 with the focus of creating compelling spaces and brands that people love. In his free time, you can find Joseph volunteering at his church, attending concerts with his wife Brittany, traveling, and obsessing over Tennessee Titans Football.

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